This Social Media workshop is for participants who are looking to start their own campaigns online to promote their products on Facebook and/or Instagram.
It takes the participants through the whole process step by step. There is plenty of time to practice and ask questions.
Who is it for:
- Business owners
- Marketing professionals
- Business people
The workshop is divided in three sessions , please find the outline for the three sessions:
Session 1 - Social Media Strategy and how to begin:
- Define social media and explain why it matters
- Developing personas and content
- Setting SMART objectives
- Online Value Proposition
- Page insights
- Social Media Management Tools
Session 2 - Social Media Advertising:
- Facebook/Instagram business pages
- Facebook/Instagram Marketing objectives
- Social media ads creation
- Creating Audiences
- Analytics and reporting
Session 3- Workshop:
- Revision of everything - Open discussion
- One on One consultancy for the created ads
- Question & Answers
Time: 6:30 PM till 9:00 PM
Location: Skillz - Gemmayze
Please click HERE to register.
About the trainer:
Abed Jrab is a Digital Marketing Professional with over 7 years of experience in the field, he specializes in Social Media, SEO, SEM, Email, Web and Ecommerce.
Abed holds a Master degree in MIS from Sagesse University, he also holds a "Google Adwords Search Certification" and is a "Certified Digital Marketing Professional" (certified by the Digital Marketing Institute in Dublin).
Formerly the Digital Marketing Manager for Beesline, now I am a Digital Marketing Instructor at Morgan International and an Account Manager at Born Interactive, a leading Digital Agency in the MENA region.